Russell Wilson Celebrates His Brand’s Marvel Debut In Ironheart

Instagram/@dangerusswilson

Marvel life is the kind of life Russel Wilson now leads. The World-Famous Denver Broncos quarterback-turned-entrepreneur announced that 3Brand-the clothing label-making its big-screen debut in the first episode of Marvel’s Ironheart Series on Disney Plus has gone viral. The announcement was made by the Denver Broncos’ quarterback to his fans: #INSPIRE HAHAHA!! THOUGHTS.

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The Instagram post sheds hardly any light on what exactly it may be about. However, an interesting comments section is to be found here. One user proclaims the “legendary style” of Wilson-one cannot argue with that. He does, after all, walk the walk and tastefully dress the talk-both on the field and on the red carpet. Another user spilled that much fire: “Oh wow, this is dope, had no idea!!! He did so well” with enough fire emojis to set the house ablaze.

Now, this is where the fun could begin. Some had trails and traces of Wilson’s brand discerned well before this post materialized. One user said, “I saw that and was like, ‘That’s a Russell Wilson hoodie.’” Another one goes ahead with, “I get it now…the hoodie.” So, it seems 3Brand is already making a name for itself.

Quite opposing voices are heard the strongest, given one comment: “We the people voted that Harper should be a brand ambassador for 3Brand..Not only is he an actor he’s also a model sooo put’em in coach.” The comment just spills out with heart emojis and explosion emojis because who cares about subtlety?

There were some who were less interested in fashion comments. Viewers also couldn’t stop talking about Harper’s acting in the show with one calling him “comedy” and the other one proclaiming, “LOVE THIS KID.” Clearly, young Wilson mastering acting left an impression.

Of course, no viral post is complete without…the interesting takes. One of the weirder ones was where one particular user named Vanessa Bryant over and over within several separate comments, with many other users telling them to “get help”. Throw in some random drama — this neat memory-pool, this is an undefeated Internet.

What remains precious still is how few people were really excited for this Marvel crossover. From “congrats” to elaborate praise of the show itself, it is obvious that Wilson’s excursion into entertainment branding made every chord right. In other words, a transformed quarterback means a businessman scoring another touchdown-first for the Marvel universe.

Right now, Ironheart is leading the charge of the new era of Marvel heroes. Giving 3Brand that much spotlight would inject major buzz into Wilson’s clothing line right in front of an audience that would seriously appreciate his take on sports and style. Judging by those reactions, this could just be a warm-up for many more Hollywood cameos.

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One thing is sure: from the amount of hype in the comments to the very organic recognition from the viewers who caught a glimpse of the brand from inside the show even before being formally told about it, Wilson’s latest strike is looking like a winner. Whether it’s football, fashion, or now Marvel, man knows how to make an impact. Judging by the comment section alone, it looks like 3Brand landing will be seen in loads of equally unlikely places sooner than later.